Scientific publishing has not been subject to sustainable decision making, so far. When researchers choose a venue for their research to be published, factors such as the impact factor play a major role. While open-access publishing is discussed to become a gold standard, further concerns about the sustainability of publishers are not that popular. We propose that a sustainability factor should help researchers to base their choice of a publisher not only on aspects like the impact factor.
A survey was conducted among scientists, journal editors, staff at publishers, and non-academic staff at Universities in order to analyze motivations of stakeholders to act sustainably, and in order to rank factors that should be rated in a sustainability factor. Among the 4000 contacted stakeholders, 119 participated. The respondents thought that non-academic staff, scientists and universities would be mostly influenced by their personal motivation to act sustainably, whereas they thought publishers policy would be the most relevant factor that motivates journals, their and the publishers' staff. Furthermore, respondents thought that governmental policy is highly relevant for the publishers’ motivation to act sustainably. Respondents indicated that publishers should be evaluated by the existence and publication of a sustainability plan, parity of payment, ensuring minimum live standard, supporting sustainable resource use, and encouraging their staff to act sustainably. For journals, their open-access policy and costs per publication, journal’s topics, the content of published papers, their global origin, and gender equality were rated to be highly relevant.
Based on these results we propose a rating scheme for the sustainability factor.